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Summary: Selling the Dream: Review and Analysis of Kawasaki’s Book PDF




by BusinessNews Publishing : Summary: Selling the Dream: Review and Analysis of Kawasaki’s Book

ISBN : # | Date : 2014-10-14

Description :

PDF-e8a7a | The must-read summary of Guy Kawasaki’s book: “Selling the Dream: How to Promote Your Product, Company or Ideas Using Everyday Evangelism”.This complete summary of the ideas from Guy Kawasaki’s book “Selling the Dream” shows how evangelism combines passion and an almost religious strength zeal into the overall process of convincing other people to believe in a product or service as much as you do…. Summary: Selling the Dream: Review and Analysis of Kawasaki’s Book


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[Pub.65FpQ] Summary: Selling the Dream: Review and Analysis of Kawasaki’s Book PDF | by BusinessNews Publishing


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Inside-Out Marketing: How to Create an Internal Marketing Strategy PDF




by Michael Dunmore : Inside-Out Marketing: How to Create an Internal Marketing Strategy

ISBN : #0749436638 | Date : 2002-10

Description :

PDF-dc1b8 | * Includes up-to-date case studies and current research… Inside-Out Marketing: How to Create an Internal Marketing Strategy


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[Pub.53Itf] Inside-Out Marketing: How to Create an Internal Marketing Strategy PDF | by Michael Dunmore


Inside-Out Marketing: How to Create an Internal Marketing Strategy by by Michael Dunmore

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Social – Local – Mobile: The Future of Location-based Services (Management for Professionals) PDF




by Gerrit Heinemann : Social – Local – Mobile: The Future of Location-based Services (Management for Professionals)

ISBN : #3662439638 | Date : 2014-11-21

Description :

PDF-11ba4 | n the future, shopping will be greatly influenced by a combination of localization issues, mobile internet at the point of sale, and use of social networks. This book focuses on the ‘SoLoMo synergies’ that arise from this paradigm shift in future shopping, which also promises new and effective marketing options for traditional retailers. It also reflects the current status of research and busi… Social – Local – Mobile: The Future of Location-based Services (Management for Professionals)


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[Pub.17NAv] Social – Local – Mobile: The Future of Location-based Services (Management for Professionals) PDF | by Gerrit Heinemann


Social – Local – Mobile: The Future of Location-based Services (Management for Professionals) by by Gerrit Heinemann

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Guts: Advertising from the Inside Out PDF




by John Lyons : Guts: Advertising from the Inside Out

ISBN : #0814477216 | Date : 1989-09

Description :

PDF-fcb7d | Slight shelf wear. Pages are clean and binding is tight…. Guts: Advertising from the Inside Out


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[Pub.47mNz] Guts: Advertising from the Inside Out PDF | by John Lyons


Guts: Advertising from the Inside Out by by John Lyons

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Value-based Marketing Strategy PDF




by Santiago Lopez : Value-based Marketing Strategy

ISBN : #162273033X | Date : 2015-09-15

Description :

PDF-ba1bf | This book offers novel methods for developing Value-based marketing strategies aimed at increasing revenue and profits. The Value concept relates all the benefits offered by a product with its price and the effort required to obtain it. Global competition requires managing Value rather than individual products or brands. This fosters customer loyalty, and provides a solid basis for relationship ma… Value-based Marketing Strategy


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[Pub.67VpJ] Value-based Marketing Strategy PDF | by Santiago Lopez


Value-based Marketing Strategy by by Santiago Lopez

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Catalyst Code: The Strategies Behind the World’s Most Dynamic Companies PDF




by David S. Evans : Catalyst Code: The Strategies Behind the World’s Most Dynamic Companies

ISBN : #1422101991 | Date : 2007-05-09

Description :

PDF-e7d55 | In an economy where markets, consumers, and technology are ever-changing and increasingly interdependent, economic catalysts businesses that bring together a number of groups who need each other and make it easy for them to work together are essential. Think of the credit card industry. This trillion dollar industry brings merchants and consumers together. Google creates value for its custo… Catalyst Code: The Strategies Behind the World’s Most Dynamic Companies


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[Pub.25ECH] Catalyst Code: The Strategies Behind the World’s Most Dynamic Companies PDF | by David S. Evans


Catalyst Code: The Strategies Behind the World’s Most Dynamic Companies by by David S. Evans

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Strategic Advertising Management Larry Percy PDF D070b134a

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Strategic Advertising Management PDF




by Larry Percy : Strategic Advertising Management

ISBN : #0199274894 | Date : 2005-08-11

Description :

PDF-646a3 | The second edition of Percy and Elliott’s Strategic Advertising Management continues to deal with advertising from a strategic rather than simply a descriptive standpoint and covers all the main topics on an Advertising Management module. The authors look first at what advertising is meant to do, and then go on to provide an understanding of what is necessary in the development of effective adver… Strategic Advertising Management


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[Pub.20WEG] Strategic Advertising Management PDF | by Larry Percy


Strategic Advertising Management by by Larry Percy

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Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition) PDF




by Sebastian Grimm : Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition)

ISBN : #3322908941 | Date : 2012-05-27

Description :

PDF-767ca | Der Autor zeigt, wie Hochtechnologie-Unternehmen mit strategischem Marketing leichter Neukunden gewinnen, ihren Umsatz steigern und gleichzeitig die Kosten senken. Mit zahlreichen Praxisbeispielen aus den High-Tech-Branchen…. Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition)


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[Pub.02nho] Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition) PDF | by Sebastian Grimm


Marketing für High-Tech-Unternehmen: Wie Sie Markt- und Technologiezyklen strategisch nutzen und beeinflussen (German Edition) by by Sebastian Grimm

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Strategic Clarity Essentials High Level Selling PDF D2cceec50

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Strategic Clarity: The Essentials of High-Level Selling PDF




by Nathan E. Steele : Strategic Clarity: The Essentials of High-Level Selling

ISBN : #0972037608 | Date : 2002-05

Description :

PDF-cb88a | Strategic Clarity: The Essentials of High-Level Selling teaches sales professionals how to win more business in the face of ever-increasing competition. With this book, you will learn how to master Demand Creation, Opportunity Pursuit and Relationship Management, the three pillars of high-level selling. You learn how to connect your offering to the customer’s business performance, the power of… Strategic Clarity: The Essentials of High-Level Selling


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[Pub.90Ylb] Strategic Clarity: The Essentials of High-Level Selling PDF | by Nathan E. Steele


Strategic Clarity: The Essentials of High-Level Selling by by Nathan E. Steele

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Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior PDF




by S. Finlay : Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior

ISBN : #0230347762 | Date : 2012-06-26

Description :

PDF-f81f0 | A guide on how Predictive Analytics is applied and widely used by organizations such as banks, insurance providers, supermarkets and governments to drive the decisions they make about their customers, demonstrating who to target with a promotional offer, who to give a credit card to and the premium someone should pay for home insurance…. Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior


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[Pub.27TeG] Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior PDF | by S. Finlay


Credit Scoring, Response Modeling, and Insurance Rating: A Practical Guide to Forecasting Consumer Behavior by by S. Finlay

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Marketing Strategy International Business Hibbert PDF D9c1d3ec4

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Marketing Strategy in International Business PDF




by E. P. Hibbert : Marketing Strategy in International Business

ISBN : #0070841896 | Date : 1989

Description :

PDF-c56f0 | … Marketing Strategy in International Business


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[Pub.39MeK] Marketing Strategy in International Business PDF | by E. P. Hibbert


Marketing Strategy in International Business by by E. P. Hibbert

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Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services) PDF




by Ayantunji Gbadamosi : Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services)

ISBN : #1522502823 | Date : 2016-05-31

Description :

PDF-12b7d | Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understanding, research-based insight into the buying patterns and consumption habits of individuals in emerging nations remains limited. The Handbook of Research… Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services)


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[Pub.37Jaf] Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services) PDF | by Ayantunji Gbadamosi


Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services) by by Ayantunji Gbadamosi

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Outsell Your Competition Consultative Strategies PDF 1ace21c0b

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Outsell Your Competition: Consultative Selling Strategies for the 21st Century PDF




by Robin Fielder : Outsell Your Competition: Consultative Selling Strategies for the 21st Century

ISBN : #0077099370 | Date : 2001-11-01

Description :

PDF-98257 | “Outsell Your Competition is truly packed with sales tips and winning `how to’s’.I immediately ordered 200 copies for my National Sales Management Team.A compulsive read.”- Ian Stuart, Director of Network Sales, Lombard”This book is an inspiration – as alive and powerful as being face to facewith the author himself. If you can’t get in front of him, I recommend you get thisbook in front of you.”- … Outsell Your Competition: Consultative Selling Strategies for the 21st Century


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[Pub.24TKB] Outsell Your Competition: Consultative Selling Strategies for the 21st Century PDF | by Robin Fielder


Outsell Your Competition: Consultative Selling Strategies for the 21st Century by by Robin Fielder

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Global Marketing Strategy Instructors Manual PDF Ca6e037cf

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Global Marketing Strategy: Instructor’s Manual PDF




by Douglas : Global Marketing Strategy: Instructor’s Manual

ISBN : #0070134480 | Date : 1995-02-01

Description :

PDF-7e411 | Intended for those taking an advanced course in international marketing, this book deals with issues facing today’s global marketing managers. It aims to provide readers with the competitive orientation and strategies necessary for initial market entry, market expansion and global rationalization. The text is supported by numerous real-company examples, as well as six in-depth cases that consider … Global Marketing Strategy: Instructor’s Manual


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[Pub.18BAI] Global Marketing Strategy: Instructor’s Manual PDF | by Douglas


Global Marketing Strategy: Instructor’s Manual by by Douglas

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Marketing Management: AND Marketing Management and Strategy PDF




by Philip Kotler : Marketing Management: AND Marketing Management and Strategy

ISBN : #1405886455 | Date : 2007-10-04

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[Pub.29YTN] Marketing Management: AND Marketing Management and Strategy PDF | by Philip Kotler


Marketing Management: AND Marketing Management and Strategy by by Philip Kotler

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